The latest edition of VIPzone magazine features the brightest events, people, and ideas shaping the modern lifestyle of Tajikistan. Every page offers a vivid narrative about individuals, projects, and moments that make everyday life more dynamic and inspiring.
Where to find VIPzone
You can now purchase the new issue not only at “Yovar,” “Tim,” and “Shohon” supermarkets in Dushanbe as well as in Khujand-based “Amid” supermarket in Khujand but also at the Asia-Plus office in Dushanbe, located at 14/21 Mirzo Tursunzoda Street. For inquiries, call: 41-41.
What’s inside
This winter edition includes everything that makes the season special — in-depth interviews, compelling stories, and guides to the most exciting places. A highlight of the issue is the special feature “Faces of 2025,” spotlighting individuals who shaped last year’s agenda — those whose decisions left a significant mark on society.
Cover story: Iftikhor Yusufi and the rise of LakLak
Gracing the cover is Iftikhor Yusufi, founder of the LakLak marketplace.
His journey tells how a small Instagram shop evolved into a major platform that is transforming online shopping in Tajikistan. In the interview, Iftikhor shares his business philosophy, key growth decisions, and his belief that understanding people and processes matters just as much as numbers in entrepreneurship.
FIFTYFIVE GROUP: turning ideas into industries
Also featured is the story of FIFTYFIVE GROUP. CEO Samariddin Shoyev talks to VIPzone about how visionary ideas become large-scale projects, creating new opportunities and unlocking the potential of entire industries.
Stories that redefine meaning
This edition is rich with stories of people from diverse fields, all united by a passion for their work and a desire to transform their surroundings.
Tech expert Bonu Boboyeva shares her journey in the IT industry, reflecting on a pivotal "black swan" moment that reshaped her professional path.
Farah Orifi — a restorer and founder of a jewelry brand — bridges past and present, crafting pieces that preserve cultural heritage while staying relevant in today’s fashion.
Alisher Sobirov continues the narrative of craftsmanship. His work is not merely restoration, but the revival of meaning — breathing life back into jewelry.
His story highlights how respect for the past and attention to detail can shape a truly original creative vision.
Legendary composer Tolib Shahidi offers a thoughtful reflection on music, time, and inspiration. His words are a reminder that true passion can become a way of life, where creativity and the moment are inseparable.
People and connections that inspire
This issue also explores stories where personal lives intertwine with culture and community.
Erbol and Zarina, expats from Kazakhstan, share their experience of living in Dushanbe — a story of adaptation, openness, and finding opportunity where others see limits.
Blogging couple Aziza and Faridoun reveal their secrets to building a heartfelt digital presence — staying sincere and humorous while turning daily life into content that resonates with thousands.
Love, diplomacy, and trust come to life in a conversation with the Turkish Ambassador and his spouse, showing how personal and professional worlds can seamlessly merge.
Contemporary art and culture are represented through the work of the GEID team and art historian Karolina Peskisheva, who are nurturing an intimate, warm, and accessible cultural space in Dushanbe.
Winter guides and seasonal inspiration
Beyond the stories and interviews, the issue features winter trend selections, guides to exciting places, and practical tips to make the cold season inspiring and productive. Each piece offers fresh ideas for your business, creativity, or leisure.
Winter is a time for discovery. The new issue of VIPzone is out now — stay ahead of the curve!
